COCOCHOCO 50ml Brazilian Blow Dry Hair Straightening Keratin Treatment Kit For All Hair Types

Product Information

So if you’re tempted by the sound of this miracle straightening treatment, keep on reading ahead and brush up on everything you need to know about the Brazilian blow dry now. The Brazilian blow dry: Everything you need to know What is a Brazilian blow dry? Credit: indigitalimages.com What is a Brazilian blow dry? For us, the fact that it’s fully customisable is a huge plus. It’s not a one-size-fits-all straightening treatment. Instead, your stylist will inquire as to what you hope to achieve from the treatment and will personalise it for you. For some, this may just be controlling curls, while others may desire an even sleeker, straighter look. It can be used on all hair types and isn’t just for a select few. The producers of the Brazilian blow dry don’t advertise their product for at-home use for a reason. To perform the treatment skilfully and successfully, stylists require specialised training. Here at the Hair Lounge, the dynamic team of experts are not just great at hair, they’re great with people too – so step inside for a warm welcome and prepare to be spoilt in a stylish atmosphere. The Brazilian blow dry hails from the land of Copacabana beach life, colourful carnivals, and tasty Caipirinhas! Nicole Richie, Meghan Markle, Lindsay Lohan, Halle Berry, and Renee Zellweger, to mention just a few, are among the celebrities who have made it famous. So, what’s the big deal here? What is a Brazilian blow dry?

Still need persuading? What about the fact that, because of the increased porosity of your hair, the treatment can greatly reduce styling time? You won’t have to spend hours each week styling and blow drying your hair to keep it under control. This minimises your hair’s exposure to heat, which can cause damage over time. We’ve found that using a Brazilian blow dry cuts the time it takes to blow dry your hair in half. A comparison study found that Brazilian Blowout brand solution contains 11.5 percent formaldehyde. This is almost three times higher than three other brands of keratin hair treatments. Within their modern yet elegantly designed interior, they create dynamic styles and avant-garde haircuts and colours that guarantee you are always at the forefront of fashion. They offer personalised aftercare advice and maintenance, ensuring you look as glamorous as can be for as long as possible. The defrizzing treatment has been around since the early ’80s but recently just got its claim to fame. It started by hairstylist Ribiero Paulo in Brazil, hence the name. This straightening method was initially developed to keep models hair sleek and straight and eschew the use of occasional flat ironing. Villa ALV, et al. (2013). Feather keratin hydrolysates obtained from microbial keratinases: Effect on hair fiber.

How long do keratin treatments last?

Thinking about getting a Brazilian blowout? Before you take down the plunge, you need to do a lot of research. As with other hair treatments, this famous celeb hair obsession has its positives and negatives which should be weighed out carefully to come out with an educated decision if it is really worth taking the whirl. Before we dive in further, let’s look at the most common questions being asked about Brazilian blowout. Let’s be clear: no hair treatment can contain too much formaldehyde because it’s actually an unpleasant, smelling, eye-watering gas, thought to be carcinogenic. (Stylists usually give you a mask before they blow-dry your hair to be extra cautious.) In fact, EU guidelines state that any usage of formaldehyde must be lower than 0.2%, which means that these treatments are perfectly safe. However, if you’re worried, or if you have a particularly sensitive scalp, then you can opt for a formaldehyde-free treatment, instead. Remember: it’s always good to ask your stylist for ingredient details before undergoing the procedure to be 100% sure. A Brazilian blow dry is suitable for all hair types. Credit: indigitalimages.com The process Flat Ironing the Hair: For the second time, your hair will be straightened using a flat iron or blow-dryer straightening technique to seal the solution into the hair.

As mentioned previously, keratin is the primary ingredient of the Brazilian blow dry treatment, and as it’s a vital protein that’s found in your skin, nails and hair, depositing more into your mane can be beneficial. While small protein molecules penetrate the hair’s cortex, larger ones coat the hair’s surface to create a barrier that helps protect them from damaging environmental factors. This action, along with the help of other chemicals, helps create smooth and healthier-looking tresses. But these results would be almost impossible without one essential mixture: the embalming fluid. Containing formaldehyde and other solvents, this unique ingredient is very important to bond the keratin to the hair. For us, we love that it is highly customisable. It isn’t a one-size-fits-all approach. Instead, your stylist will ask you about what you want to achieve from the treatment, and apply it appropriately to achieve that. For some this may mean simply taming curls, whilst for others they may want an even sleeker and straighter finish. It can also be used on all hair types, and isn’t reserved just for some. This will depend on your hair type, and your hair maintenance. But keratin treatments should last anywhere between two and six months. The treatment will fade out naturally over the course of a few months and your hair will eventually resume its natural state. When it does, you can decide whether or not to get another keratin treatment top-up. To extend the treatment for as long as possible, make sure you follow the aftercare instructions for your specific treatment. What's the post-care routine following a keratin treatment? If you experience any symptoms or a reaction while having a Brazilian blowout, ask your stylist to stop the treatment immediately. Ask the stylist to wash out any product in your hair. Also, be sure to wash your hands and face. There is no real Brazilian blow-dry treatment that doesn’t use formaldehyde, as it’s this chemical that smoothes the hair. However, the amounts of this (declared a known human carcinogen) organic compound vary. For example, in Europe the usage of formaldehyde must remain under 0.2%, whereas in the US concentrations of over 10% were used.There are loads of Brazilian blow dry benefits beyond reducing frizzy hair and obtaining a smoother texture. Different products and salons have different methods, so make sure to do your research before booking your appointment. Most will start off with a gentle clarifying shampoo to prep the hair, before applying the keratin (some will dry the hair first, others will leave it damp) and then leave it on for anywhere between 15-60 minutes depending on the product.

Each segment is ironed up to ten times, depending on the coarseness of your hair in that area – it can vary wildly across your head due to styling, colour and cut – during which a vapour rises into the air. To prevent any other customers thinking your hair is being damaged, Trevor Sorbie place you in a private room at this stage. Those who just have their hair dyed or chemically processed may shy away from the treatment but in fact, they may be one of the best candidates for Brazillian blowout. Hair that is chemically altered in any way may have a weaken hair composition — one thing that Brazillian blowout is designed for. The formula is made to fortify hair in addition to leaving protective film ideal for recently processed hair. You owe it to yourself to make an appointment with one of the Hair Lounge’s experienced stylists. You can get it all here, whether you want smoother, frizz-free hair, a new haircut, or a specialised colour technique. We are uniquely qualified to give the premium salon experience you want because of our extensive expertise and ongoing training in the most up-to-date style and colour treatments.Keratin is "the main protein in hair, skin and nails", says Jez Barnett, founder of smoothing hair treatment brand, Fabriq Hair. "It makes up to 91 percent of hair and contains 16 different amino acids, with cysteine being the most important one as it creates the sulphur bridges in hair that give it its internal strength," she explains. It can shield hair against humidity which is one of the primary causes of excess frizz. Our hair loses keratin due to the environment around us, heat, styling, sun exposure and brushing, for example, can all deplete the levels of keratin in our hair. Why does our hair need keratin? Tinoco A, et al. (2018). Keratin-based particles for protection and restoration of hair properties.DOI: Step 1: The hair is washed twice with a clarifying shampoo to remove any product build-up and impurities in the hair. This is a crucial step as any residue or grease left on the hair could create a barrier to the product. Conditioner is avoided at this stage for the same reason. There are also several products in the market that can be used at home to do your own Brazilian blow out but they are not as long-lasting as a salon treatment. Picture

The Brazilian blowout is a semi-permanent hair relaxing treatment that involves a protein-rich solution called Keratin. The formula bonds hair, coating it with a protective barrier around each strand which is what reduces frizz, seal the cuticle and protects hair from hair damaging factors such as humidity. Stylists typically use a blow-dryer and hair straightener to seal in the keratin in a Brazilian blowout treatment. As a user you are generally safe, as the lotion will never touch your skin (The stylist will avoid applying it to your roots). However, the formaldehyde fumes are the real risk, as they are released when the hair is dried and flat-ironed. This is mainly a risk for the stylist, and a respectable salon will take measures to reduce the risk: – Your stylist and possibly yourself will be wearing masks during the treatment – The treatment will happen in a well ventilated area, near a window and often with a fan to ensure air current.A Brazilian blow dry is all about taming the frizz in a semi-permanent way. For any Brit struggling with humidity and damp days, controlling frizzy hair can become a daily headache. With the Brazilian blow dry, this is in the past. The treatment can last for up to four months, so that’s a lot of days without having the frizz battle! For a few reasons it is good for your hair. The keratin moisturises, nourishes and protects the hair. And the less heat straightening required the better it is for its overall condition. Will it affect my colour? Hair can lose moisture-balance with too much Keratin, however. Hence, most keratin treatments like the Brazilian blowout uses natural ingredients like corn, wheat, vegetable, soy, and wheat to counteract possible hair dryness and create a smooth and shiny finish. The fact that a Brazilian blow dry is a semi-permanent hair straightening treatment is maybe one of the most crucial things to know about it. You have the option of washing your hair straight after leaving the salon or going directly to your night out or business meeting. If you have short to medium-length hair, the treatment will take roughly 90 minutes from start to end. Your hair will be “insanely shiny” and silky, precisely the way you want it, according to InStyle beauty editors.